APA Style
PATTI,Charles (et.al), MURPHY,John H. (1978).
Advertising Management; cases and concepts .
New York:
John Wiley & Sons.
Chicago Style
PATTI,Charles (et.al), MURPHY,John H.
Advertising Management; cases and concepts.
New York:
John Wiley & Sons,
1978.
Text.
MLA Style
PATTI,Charles (et.al), MURPHY,John H.
Advertising Management; cases and concepts.
New York:
John Wiley & Sons,
1978.
Text.
Turabian Style
PATTI,Charles (et.al), MURPHY,John H.
Advertising Management; cases and concepts.
New York:
John Wiley & Sons,
1978.
Print.